Digital marketing, the need of the hour!
Digital marketing is one of the most rapidly advancing fields in today's world. Digital marketing is a subpart of marketing that deals with marketing products online. Digital marketing is also termed as online marketing wherein the marketers promote the brands to the potential customers online using the internet and other forms of digital communication. Various components of digital marketing include social media, emails, web-based advertising, text and multimedia messages and different marketing channels. Digital marketing is mainly divided into seven types which are search engine optimization, pay-per-click, social media marketing, content marketing, email marketing, mobile marketing, marketing analytics, affiliate marketing etc. Technology is evolving and making it easier for brands to promote themselves among the public which is through digital marketing. There are several firms that entertain digital marketers, which is also a reason why most of the students are enterin